multEE Communication Strategy

Publication: Document
Citation: Mazzetti, Chiara; Prahl, Andreas 2015: multEE Communication Strategy. Communication strategy within the project: Facilitating Multi-level Governance for Energy Efficiency (multEE). Berlin, unpublished.

This document sets out a detailed strategy for communication and dissemination of information stemming from multEE research and activities. It outlines a plan of dissemination activities aiming at making research outputs available to the relevant target groups by means of appropriate communication tools. By doing so, the strategy serves as the main guiding document with respect to the following aspects:

WHAT the multEE project is disseminating (key message),
WHO we aim to reach with the multEE project (target groups),
HOW to reach these audiences (dissemination channels),
WITH WHAT type of materials will the audiences be approached (dissemination materials), and
WHEN the different activities will take place (dissemination timeline)

Finally, the evaluation process outlines simple monitoring and evaluation methods, and specifies how risks and difficulties can be addressed. This process is crucial for a successful strategy for communication and dissemination which needs to be regularly reviewed and updated according to new developments in the project.
The information flow among the partners is defined throughout the entire strategy, and each partner is appointed with responsibilities of contributing and furthering the dissemination of project results.

Multi-level Governance of Energy Efficiency – multEE final conference

29 June 2017
Vienna, Austria

Publication:Policy Brief

Efficient energy policies rely strongly on consistent and comparable data provided by a sound data collection process and robust monitoring and verification (M&V) procedures. The third multEE policy brief presents five concrete policy recommendations to guarantee an efficient data collection process as well as a systematic M&V process of the measures. The policy brief is available for download.

Definition of a Data Collection Process for Bottom-up Monitoring

Year 2017

Publication:Video

How can European countries better monitor and calculate energy savings and CO2 emission reduction? This short video tutorial, produced by Ecologic Institute presents functionalities and benefits from the use of an innovative Monitoring & Verification Platform (MVP). This IT tool has been designed to provide EU member states with an easy-to-use and cost-effective system to assess the impact of their implemented energy saving measures and plans.

Monitoring and Verification Platform (MVP) for Energy Efficiency

Year 2017

Publication:Flyer

The multEE flyer illustrates the main project outline, objectives and modules. An overview of the project cycle is illustrated, together with details of the partner countries and the Consortium implementing the project.

Facilitating Multi-level Governance for Energy Efficiency – multEE Flyer

Year 2016

Publication:Policy Brief

What can we learn from European best practices on the existing Monitoring & Verification schemes and coordination mechanisms in Europe? Can bottom-up methodologies contribute to a more reliable measurement and verification process? The first two policy briefs produced by the multEE project feature a set of policy recommendations, six on M&V schemes and five on coordination mechanisms, aimed at policy makers at different policy levels engaged in the development of effective and coherent energy efficiency policies. The recommendations reflect the conclusions from a broader "Synthesis report on European best practices for M&V schemes and coordination mechanisms" that, based on an initial mapping of existing M&V schemes and coordination mechanisms across Europe, identifies and analyses a vast array of Best Practice cases on M&V schemes and coordination models. The recommendations are available for download.

Unlocking the Potential for Improved Energy Efficiency Policies

Best practices and policy recommendations

Year 2016

Publication:Website

The multEE website provides valuable information on how to improve the consistency and quality of energy efficiency policy planning and implementation in the European Union (EU) and beyond. Project reports, policy briefs, events and relevant news are regularly featured and promoted on the multEE website.

multEE – Facilitating Multi-level Governance for Energy Efficiency

Year 2016

Project:Horizon 2020

The overall objective of multEE is to improve the consistency and quality of energy efficiency policy planning and implementation on different administrative levels in the beneficiary countries. The multEE-project supports this objective through the introduction of innovative monitoring and verification (M&V) schemes based on bottom-up data to ensure the impact of energy efficiency measures is correctly evaluated and useable for future energy efficiency planning. Moreover, multEE aims at improving vertical coordination between administrative levels in order to use the full potential of the integrated M&V schemes developed in multEE and improve the overall quality of energy efficiency planning and implementation.

Facilitating Multi-level Governance for Energy Efficiency (multEE)

Mar 2015 - Aug 2017

Language: English
Authorship: Chiara Mazzetti

Andreas Prahl
Credits: With contributions by multEE partners.
Funding: European Commission, Executive Agency for Small and Medium-sized Enterprises (EASME), International
Year: 2015
Dimension: 58 pp.
Project: Facilitating Multi-level Governance for Energy Efficiency (multEE)
Project ID: 2802
Table of contents: Click to show full table of contents

I Executive Summary
II Introduction
II.I Objectives of WP4 and the Communication Strategy
II.II Key Messages
II.III Consortium Contribution
II.IV Gender Equality/mainstreaming measures in multEE
III Geographical coverage and Stakeholders’ analysis
III.I Stakeholders identification
III.II Stakeholder database
III.III Stakeholder mapping
III.IV Stakeholder engagement
III.V Advisory Board
IV Communication and dissemination Channels
V Online Communication
V.I Website
V.I.I Public area
V.I.II Internal area (Intranet)
V.I.III Online visibility
V.II Social media
V.II.I Twitter
V.II.II LinkedIn
VI Events & Networking activities
VI.I Events
VI.I.I Training and consultation workshops
VI.I.II Follow up events (Get-together or webinars)
VI.I.III Final multEE conference
VI.I.IV Attendance at external conferences and events
VI.II Professional networks
VII Project Visual identity
VII.I Project Logo
VII.II Project Templates
VIII Communication products
VIII.I multEE Flyer
VIII.II multEE Presentation
VIII.III multEE Project Briefing
VIII.IV Infographics
VIII.V Policy Briefs
VIII.VI Project News stories
VIII.VII Publications in academic journals
VIII.VII.I ResearchGate
VIII.VIII Media
IX Project Timeline
X Monitoring and Evaluation
X.I Dissemination activities Report
X.II Project Meetings
X.III News and Media
X.IV Website
X.V Twitter
X.VI ResearchGate
X.VII LinkedIn
X.VIII Events
XI Risk Analysis
XII Annex
Annex A: Provisional Resources Allocation Plan*
Annex B: Sample report on multEE dissemination activities*
Annex C: Gender Equality/Mainstreaming Checklists for Events, Trainings, PR and Media Relations
Annex D: Social media platforms used by the multEE Consortium
Annex E: List of relevant events
Annex F: Project Flyer - EN
Annex G: Project News Story template
Annex H: Provisional Dissemination Strategy Timeline
Keywords: Energy

Governance

Indicators

communication concept, communication strategy, dissemination

Europe

website, online, communication, dissemination, project report, policy brief, event, news, country information sheets, best practice examples, bottom-up calculation method, data acquisition process, IT solutions, multi-level governance, bottom-up monitoring and verification system

Further Links

multEE Website

ProjectHorizon 2020Facilitating Multi-level Governance for Energy Efficiency (multEE)

Facilitating Multi-level Governance for Energy Efficiency (multEE)

Duration: Mar 2015 - Aug 2017
Funding: European Commission, Executive Agency for Small and Medium-sized Enterprises (EASME), International

PublicationWebsitemultEE – Facilitating Multi-level Governance for Energy Efficiency

MultEE Consortium 2016: multEE – Facilitating Multi-level Governance for Energy Efficiency, URL: http://multee.eu.