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Expanding the Evidence Base for the Design of Policy Influencing Consumer Choice for Products and Services with Environmental Impacts

Expanding the Evidence Base for the Design of Policy Influencing Consumer Choice for Products and Services with Environmental Impacts

Currently, consumer policies are often designed under the assumption of "rational" economic agents.

How should policy measures that aim at influencing consumer decisions be designed and evaluated? In this policy brief, the authors summarize their findings with regard to the environmental impacts of consumption, using the concept of behavioural economics.

The policy brief is available for download [pdf, 226 KB, English].


Citation

Mudgal, Shailendra et al. 2011: Expanding the Evidence Base for the Design of Policy Influencing Consumer Choice for Products and Services with Environmental Impacts [Policy Brief]. Paris: BIO Intelligence Service /psi/Ecologic Institute.

 

Language
English
Author(s)
Author(s)
Shailendra Mudgal
Jonathan Bain
Mary Ann Kong
Kurt Muehmel
Ben Shaw
Kate McGeevor
Robin Vanner
Funding
Publisher
Year
2011
Dimension
6 pp.
Project ID
2330
Keywords
consumer policy, sustainable choices, purchasing decisions, behavioural economics, social norms,