This policy brief presents the SWITCH-ON toolbox that guides innovators to identify target markets and select a suitable business model consistently. This toolbox, called the Market Analysis Framework (MAF), has been applied by the developers of the 14 SWITCH-ON open data products and services, making it a tested and validated framework. By promoting demand-driven product development, the MAF can help European innovators increase their chances of achieving commercial success, ultimately contributing to the region's smarter, more sustainable, and more inclusive future economy. The Policy Brief No.1 is available for download.

This policy brief illustrates how SWITCH-ON supports globally-connected science, digital innovation, and the use of open data to help citizens, governments, and businesses in Europe and across the globe move towards a sustainable future. It shows how the 14 SWITCH-ON products are closely aligned to the SDGs by addressing several EU environmental policy objectives. The SWITCH-ON Policy Brief No.4 is available for download.

This policy brief introduces the SWITCH-ON Virtual Water Science Laboratory, a digital platform for scientific research and collaboration built upon the principles of transparency, community and open access. The Virtual Lab implements Open Science by encouraging collaborative experiment definition and by facilitating the search and upload of open datasets. The SWITCH-ON Policy Brief No.2 is available for download.

This policy brief illustrates how the SWITCH-ON project has provided proof-of-concept of how product development based on Open Innovation and Open Data can foster environmental and economic benefits in the European Union. This was achieved by transforming Open Databased hydrological science outputs into useful products and services for water managers, researchers, businesses and authorities at multiple levels. The SWITCH-ON policy brief is available for download.

The purpose of the SWITCH-ON Market Analysis Framework (MAF) is to provide developers with guidelines and supplementary resources to support the analysis of new and existing markets for SWITCH-ON products and services. The framework will equip developers with the necessary tools to critically evaluate the potential of identified markets for their products and services and will set the foundations for the development of an appropriate market entry strategy.

The SWITCH-ON workshop brought together developers and end-users of a variety of open data based water information products from all over Europe to test these tools hands-on and to discuss their opportunities and challenges. The goal of the 1.5-day workshop was to identify the potential and operational needs of water-related information tools and services based on open data. SWITCH-ON develops state-of-the-art information products and services for water management and environmental awareness.

Water touches virtually all societal and environmental domains. The knowledge domain is largely multidisciplinary. New water information and knowledge can thus lead to more efficient use of environmental services and better handling of environmental problems, including those posed by climate and environmental change. The project SWITCH-ON explores and exploits the currently untapped potential of open environmental data to address water issues. Water information is of interest to many kinds of end-users, both within government and business as well as within civil society. SWITCH-ON will show the benefits achieved through the whole process chain. The project aims at re-purposing (re-using under different context) open data products into more water-dedicated and refined products. Those are considered to have high value and a broad impact on society.